Cognitive Technology – Can The Future Of Management Actually Be The Present?

If you are wondering whether cognitive technology is related to artificial intelligence, you are in the right place! This article will discuss the business perspective of these thematic, approaching how companies are currently shaping themselves into the future.  Starting off with establishing the differences between artificial intelligence and cognitive technology. Whereas the first one refers …

Review: “Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked” by Dr. Adam Alter

Before reading this article, please watch this video. https://www.youtube.com/watch?v=fu140MW9l9g Could you be able to recognize Dr. Adam Alter? In fact, Dr. Alter is a social psychologist and a Professor at the Stern School of Business at New York University whose researches are in the field of psychology as well as behavioral marketing. Moreover Dr. Alter …

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